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Hello and welcome, my name is Debbie,

In 1985 as a Childcare-trained NNEB Nursery Nurse and after a wonderful Nanny career in London (Chelsea, and Hampstead) I was government-licensed and inspected annually to run this caring and bespoke Daily Nanny Agency.

Based in Bromley South London I have placed with a minimum of 2 weeks' notice hundreds of pleasant and reliable Childcare-Qualified and Childcare-work-experienced Nannies.

We offer Parents more peace of mind about whom they choose.

Finding a Daily Nanny cannot be rushed:

  • As this is one of the biggest decisions a Parent can make to pass a precious Baby or Child (ren) across to a stranger.

  • Sadly we know of minor and serious issues that happened via online-only businesses that offer quick and even same-day Childcare BUT because are free or cheap to use (Facebook, community social media forums, or your Child and home are put at risk because are only run by computers (AI) people are NOT spoken to, interviewed, or reference checked so devious and dishonest people with varied motives including gaining the highest per-hour rates advertise themselves on as so easy to display a fake CV of Childcare work.​​

With us you can find the right Nanny for just £99 yet we:

  • Continue to Face-to-Face Interviews (not via computer Zoom) every Childcarer introduced.

  • Reference Check Childcarers to be told are pleasant and reliable.

  • With 38 years of Nanny industry experience, we advise correct Nanny duties.

  • We advise correct Gross rates from £12 - £18 per hour to charge and pay with the highest rates fairest paid to those who have worked for several years as a Nanny.

We help Parents (Employers) by £thousands not to be overcharged by other Nanny Agencies OR Childcarers seeking their first Nanny job:

Experienced Nannies - earn £15 - £18 per hour Gross or from £10 - £13 per hour Net.

Non - Experienced Nannies - earn £13 - £14 per hour Gross or approx £8 - £9 per hour Net.

  • Most Childcarers overlook their Employer has by UK Law other costs (view Cost of a Nanny) on top of the Gross per hour rate they charge. 

  • We speak to Parents so know most cannot pay a salary rate above £14 per hour Gross therefore have to consider a Childcarer learning the Nanny role at a lower gross rate. If have a higher level of Childcare / Nurse / Teacher Qualification or worked in Day Nursery management their starting rate should be nearer £15 per hour Gross.

How our service works:


  1. A Parent with a job vacancy telephone us on 0208 650 3232 to explain their requirement.

  2. If happy to register we email a 5-minute form to complete and we read to cross-check your information to be similar to our discussion by telephone.

  3. If so we invoice for an advance paid final fee of £99 (valid for 6 months). This fee includes 2 free CV Reports of Childcarers you want to interview and they have given us permission to email you. The CV Report has that Childcarers telephone number for a Parent to contact directly within 24 hours to give their home address and arrange within 3 days the time of their 40-minute Interview to meet the Children before caring for them. We also state against each Childcare employment job with a Yes / No / Applied so you know which references we checked. Once you have received 2 free CV Reports if you need to interview more Childcarers each CV Report costs a further £25 fee. We record the number of CV Reports sent so if for any reason you do not receive the free 2 CV Reports if you return to us within 6 months the above service terms with no registration fee are in place again.

We earn our fee as:


  1. We anonymously display an advert on LMM Facebook (friend request to Debbie Masters Misses) and varied local to community social media forums. 

  2. Childcarers interested in an advertised job vacancy telephone us to apply and we briefly explain the role to check their suitability to save everyone time.

  3. We telephone a Parent to introduce if we believe a Childcarer may suit a family and are within their confided to us maximum Gross per hour budget to explain their Childcare work experience and minimum Gross per hour rate they seek.


A Parent decides if they want to interview:

  • During - discuss the duties and Gross rate as contract agreements are made solely between a Parent and Childcarer.

  • After all interviews - please email LMM whether progressing them (or not) to be your family Nanny with the agreed gross hourly rate pay so we can check if they are truly happy to accept or let them know you are not offering the work. There is no further placement fee.

Nannies below we anonymously advertise you for free:

  • Parents can view the days, start, and finish times you ideally seek.

  • We state the last year we face-to-face interviewed you and the number of reference checks we have done on you.

  • Parents contact us to learn more about your experience and the hourly rate you seek. We practice equal opportunity.

Other types of Nannies:

  • Asking to bring to work in their Employer's home their own Child (one). We advise as not giving sole charge care to the Employers Child or to work not paying out for Childcare should be paid less at £12 - £14 per hour Gross. Most seek 10 - 30 hours per week so due to Tax Allowance earn a good Net rate £15 per hour Gross if after school.

  • After School - 99 % of Nannies will not do as they miss the company of caring for younger Children and as so few hours the rate is higher.

From 2005 until 2022 we were Beckenham High St office-based for 17 years. 1987 until 2005 LMM was based in a Croydon shop (I bought) where 1998 I started:

  • Working as a Nanny training.

  • Meningitis Talks and British Red Cross Nanny First Aid Courses.

  • Annually I hired Beckenham Civic Hall for Nannies and the Children they cared for a Nanny Christmas Cake Afternoon.

  • Annually I did a Summer Teddy Bear Picnic in Kelsey Park Beckenham.​

We offer a fabulous Evening Babysitting Service for just £75 using the same system as above, please click here to visit our Babysitter website.

2024 for me personally and unusual for a Nanny Employment Agency business is about helping Parents with a low-cost Nanny Service so they do not feel their only option is the internet. Genuinely we are more interested in having jobs to offer our Babysitters who do not enjoy or feel safe online connecting with strangers either and not in charging Parents we place with high fees.

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